Our production facility is located in Genemuiden, a small town in the Northeast of The Netherlands that is considered the birthplace of rush mats from as early as the 1600s.
Thanks to its high quality production and level of expertise, the town quickly developed into a central hub of the carpet industry, exporting its authentic products worldwide. Up to this day, all Betap production takes place here.
The company was established in 1918 as manufacturer of rush mats by the Van Lente family, who still run the company to this day. Throughout the years, they have continued to expand the team with experienced professionals, aiming for sustainable growth and a shared vision: one of lasting relationships, beautiful products, and affordable design.
Backed by this rich history, the Betap group has now grown into an internationally renowned carpet manufacturer. Working with some of the most reputable architects, designers and commercial carpet partners, Betap’s high-traffic commercial carpet is used across the world in prestigious office buildings, hotels, universities, museums and various leisure applications.
70+
million square meters of tufted and non-woven carpets per year
100+
years of experience as a renowned manufacturer
75+
countries to which we supply our products worldwide
